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The 10-day festival offered an array of events, ranging from music and crafts to fashion and photography. It represented local and international artists, where Madhu was part of 'Bamboo That Binds & Wood' series. The segment presented international speakers from Philippines, Malaysia, Taiwan, Indonesia, Australia and India to talk about bamboo design and product creation. Photo: Madhu Jain (Centre) with Malaysian models Criselda Ung (Left) and Myza HT (Right) When it came to Madhu Jain, she shared her journey as a designer and her work towards responsible and sustainable fashion. While non-biodegradable fabrics can take more than 200 years to decompose, the designer spoke about the alternative environment-friendly textile— Bamboo Silk Ikkat, the first-of-its-kind textile in the world. The fashion industry is the second largest polluter in the world, the first being oil, said Madhu passionately to an audience that listened in rapt attention. In such a field, where the environmental cost of one cotton t-shirt equals 2700 litres of water, Madhu believes that textile is the king and fashion can be a powerful tool for change. Her passion lies in handloom, hand woven textile and crafts. For the last three decades, Madhu has not only focused on traditional crafts but also sustainable textiles, including the innovative Bamboo Silk Ikkat. Photo: The designer (Centre) posing with Malaysian models Myza HT (Left) and Criselda Ung (Right) Madhu calls it the 'textile of future', and explains that the bamboo textile has anti-bacterial properties, gives natural UV protection and is suitable for Indian climatic conditions. "Bamboo as a fabric is fantastic, it's the poor man's linen.
For the original version including any supplementary images or video, visit https://timesofindia.indiatimes.com/life-style/fashion/designers/madhu-jain-stresses-need-for-environment-friendly-textiles-at-sarawak-conference/articleshow/65194787.cms
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